Short Biography:
Nahida Sultana, an aspired learner and educator pursuing knowledge in the field of Management Information Systems (MIS), is currently serving as a Lecturer at the Department of Management Information Systems (MIS), University of Dhaka. Before that, she was a Senior Lecturer at the School of Business of Ahsanullah University of ...
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| Degree Name | Group/Major Subject | Board/Institute | Country | Passing Year |
|---|---|---|---|---|
| Masters | MBA (Management Information Systems) | University of Dhaka | Bangladesh | 2017 |
| Bachelor | BBA (Management Information Systems) | University of Dhaka | Bangladesh | 2015 |
| Title | Organization | Location | From Date | To Date |
|---|---|---|---|---|
| Lecturer | Department of Management Information Systems, University of Dhaka | Dhaka, Bangladesh | 02, Oct 2023 | Currently Working |
| Senior Lecturer | School of Business, Ahsanullah University of Science and Technology | Dhaka, Bangladesh | 08, Nov 2022 | 01-10-2023 |
| Lecturer | Department of Business Administration, Bangladesh University | Dhaka, Bangladesh | 01, Apr 2017 | 03-11-2022 |
| Lecturer, BBA Professionals | Adamjee Cantonment College | Dhaka, Bangladesh | 21, Aug 2016 | 20-12-2016 |
Research Interest
| Subject | Description | Research Interest (Goal, Target Indicator) |
|---|---|---|
| Industry 4.0 | Internet of Things, Supply Chain 4.0, Artificial Intelligence. |
|
| FinTech | Mobile Banking, E-banking, Plastic money |
|
| E-Business | E-recruitment, E-Commerce. |
Project/Research Supervision
| Level of Study | Title | Supervisor | Co-Supervisor(s) | Name of Student(s) | Area of Research | Current Completion |
|---|---|---|---|---|---|---|
| No project/research supervision is found | ||||||
Project/Research Work
| Subject | Project Name | Source of Fund | From Date | To Date | Collaboration |
|---|---|---|---|---|---|
| Fintech adoption among Generation Z of Bangladesh: Do their Personal Innovativeness and Perceived Value intervene? | Fintech adoption among Generation Z of Bangladesh: Do their Personal Innovativeness and Perceived Value intervene? | Bureau of Business Research, Faculty of Business Studies, University of Dhaka | 25-02-2024 | 30-03-2025 | University of Dhaka (DU) |
| Exploring Cashless Technology Continuance Among SME Entrepreneurs: An Integrated Approach with Sustainability Mediation and Demographic Moderation. | Exploring Cashless Technology Continuance Among SME Entrepreneurs: An Integrated Approach with Sustainability Mediation and Demographic Moderation. | AUST Internal Research Grant (AIRG) | 13-09-2023 | 30-04-2025 | Ahsanullah University of Science and Technology (AUST) |
Invited Talk
| SL | Invited Talk |
|---|---|
| No invited talk is found | |
| SL | Collaboration & Membership Name | Type | Membership Year | Expire Year |
|---|---|---|---|---|
| 1 | MIS Alumni Association | Member | 2024 | Life Time |
| Journal Article | |
|---|---|
| 1 |
Nahida Sultana, S. M. Shafiul Alam and Rifat Parvin Bokhari : Exploring cashless technology continuance among SME entrepreneurs: an integrated approach with sustainability mediation and demographic moderation,
Journal of Innovation and Entrepreneurship (impact factor:6.04) , vol.14 , no.1 Springer Open , pp.1-32 , 2025
.
|
| 2 |
Most. Sadia Akter, Shawrin Ahmed Khan, Nahida Sultana and Md. Tashriful Islam : Unpacking How Virtual Try-On Technology Influences Consumer Decision-Making in Online Shopping: Insights From Bangladesh,
Human Behavior and Emerging Technologies (impact factor:3.0) , vol.2025 , no.1 Wiley , pp.7070627 , 2025
.
|
| 3 |
Nahida Sultana : Integration of TAM in IoT (Internet of Things) adoption: The Mediating Role of Service Quality,
Bangladesh Journal of MIS , vol.10 , no.01 Department of MIS, University of Dhaka , pp.1-17 , 2024
.
|
| 4 |
Afruza Haque, Nahida Sultana, Yang Sok Kim and Md Al Amin : Integration of the UTAUT Model in Mobile Banking Context: The Mediating Role of Personal Innovativeness and Perceived Value,
Asia Pacific Journal of Information Systems , vol.34 , no.3 Korean Society of Management Information Systems , pp.929-956 , 2024
.
|
| 5 |
Nahida Sultana, Rubaiyat Shaimom Chowdhury and Afruza Haque : Gravitating towards Fintech: A study on Undergraduates using extended UTAUT model,
Heliyon (impact factor:4.0) , vol.9 , no.10 Elsevier , 2023
.
|
| 6 |
Nahida Sultana, Mansura Nusrat, Tahmina Akter and Merina Khatun : Gravitating toward supply chain 4.0,
Cogent Engineering , vol.9 Taylor & Francis , pp.2144705 , 2022
.
|
| 7 |
Nahida Sultana : Examining Factors Affecting Citizens' Intention to use Open Government Data: A Case of Bangladesh,
Bangladesh University Journal , vol.4 , no.1 Bangladesh University , pp.59-72 , 2022
.
|
| 8 |
Nahida Sultana and Marzia Tamanna : Evaluating the potential and challenges of iot in education and other sectors during the COVID-19 Pandemic: The case of Bangladesh,
Technology in Society (impact factor:6.879) , vol.68 Elsevier , pp.101857 , 2022
.
|
| 9 |
Nahida Sultana and Marzia Tamanna : Exploring the benefits and challenges of Internet of Things (IoT) during Covid-19: a case study of Bangladesh,
Discover Internet of Things , vol.1 , no.1 Springer International Publishing , pp.20 , 2021
.
|
| 10 |
Md. AL AMIN, Nahida SULTANA, Trina SAHA, S.M. Nazrul ISLAM and Md. Abul KASHEM : Customer's attitude toward mobile banking usage: A case study in Bangladesh,
The Journal of Asian Finance, Economics and Business , vol.8 , no.2 Korea Distribution Science Association , pp.419-426 , 2021
.
|
| 11 |
Nahida Sultana and Nafia Sultana : The Reasons of Preferring E-recruitment Media: An Empirical Study on Job Seekers of Bangladesh,
BUP Journal , vol.7 , no.2 Bangladesh University of Professionals , pp.131-148 , 2019
.
|
| 12 |
Mohammad Anisur Rahman, Md Aminul Islam, Bushra Humyra Esha, Nahida Sultana and Sujan Chakravorty : Consumer buying behavior towards online shopping: An empirical study on Dhaka city, Bangladesh,
Cogent Business & Management (impact factor:3.0) , vol.5 , no.1 Cogent , pp.1514940 , 2018
.
|
| Conference Proceedings | |
| 1 |
Nahida Sultana "Investigating the Intention to Use FinTech for Sustainability using UTAUT Model: A Case of University Students."
6th International Conference on Business and Economics, University of Dhaka
Dhaka, Bangladesh: University of Dhaka, 2023
.
|
| 2 |
Nahida Sultana "The Factors Affecting Preference of E-recruitment Media: An Empirical Study on Job Seekers of Bangladesh."
3rd International Research Conference on Economics, Business and Social Sciences-MY Chapter, University of Malaya
kuala lumpur, Malaysia: University of Malaya, 2018
.
|
| Award Type | Title | Year | Country | Description |
|---|---|---|---|---|
| Local | Deans Honor Award | 2017 | Bangladesh | "Dean Honor List" Award for securing CGPA-3.85 out of 4.0 in MBA Degree. |
| Local | Dhaka University Post-Graduate Scholarship | 2016 | Bangladesh | Recieved for academic excellence in MBA program. |
| Local | Maitree foundation Merit Scholarship | 2015 | Bangladesh | Received Merit Scholarship Award by Maitree foundation for best performance in Bangladesh-Kuwait Maitree Hall. |
| Local | Dhaka University Talent Scholarship, BBA | 2015 | Bangladesh | Received Dhaka University Graduate Scholarship (BBA) for outstanding academic performance. |
| Local | Award of Excellence | 2010 | Bangladesh | Received for the outstanding performance from Uniaid University Coaching Centre in 2010. |
| National | Medha- Britti, Dhaka Education Board, HSC | 2010 | Bangladesh | Obtained for academic excellence in HSC in 2010. |
| Local | Dhaka City College Scholarship | 2009 | Bangladesh | Award for the best performance in the first and second year of Dhaka City College. |
| Local | Best Student Award | 2008 | Bangladesh | Received for the top performance and Golden GPA from Rais Nagar High School in 2008. |
| National | Talent Pool Scholarship, Dhaka Education Board, SSC | 2008 | Bangladesh | Received the scholarship for outstanding performance in SSC in 2008. |
Nahida Sultana
Lecturer
Department of Management Information Systems (MIS)
Faculty of Business Studies
Email: nahida@du.ac.bd